Surfboards



Visual Storytelling
Visual Storytelling
Visual Storytelling
Year
'24
Client
Hamanda Shapes
Service
Redesign
Year
'24
Client
Hamanda Shapes
Service
Redesign
Year
'24
Client
Hamanda Shapes
Service
Redesign
Redesigned the Hamanda Shapes website to create a visually engaging, intuitive experience. Balanced fast, guided purchases with personalized custom surfboard service.
Redesigned the Hamanda Shapes website to create a visually engaging, intuitive experience. Balanced fast, guided purchases with personalized custom surfboard service.
Redesigned the Hamanda Shapes website to create a visually engaging, intuitive experience. Balanced fast, guided purchases with personalized custom surfboard service.
© Surfboards
© Surfboards
© Surfboards















Challenge
Original site lacked visual guidance and directed users straight to quotes. Surfers wanted quick purchases, client wanted direct contact. Goal: align user needs with brand vision.
Solution
Conducted competitive analysis and redesigned the user flow. Created standard boards for experts, added a personalized support pop-up, developed moodboards, typography, and colors, and iterated through low, mid, and high fidelity prototypes. Tested with users to validate flow while preserving brand goals.
Challenge
Original site lacked visual guidance and directed users straight to quotes. Surfers wanted quick purchases, client wanted direct contact. Goal: align user needs with brand vision.
Solution
Conducted competitive analysis and redesigned the user flow. Created standard boards for experts, added a personalized support pop-up, developed moodboards, typography, and colors, and iterated through low, mid, and high fidelity prototypes. Tested with users to validate flow while preserving brand goals.
Challenge
Original site lacked visual guidance and directed users straight to quotes. Surfers wanted quick purchases, client wanted direct contact. Goal: align user needs with brand vision.
Solution
Conducted competitive analysis and redesigned the user flow. Created standard boards for experts, added a personalized support pop-up, developed moodboards, typography, and colors, and iterated through low, mid, and high fidelity prototypes. Tested with users to validate flow while preserving brand goals.
Chords app
Adeel studio
Chords app
Adeel studio
Chords app
Adeel studio